Gordmans + Stage Stores

90s Trivia Campaign for Back to School

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Role: Art Direction, Campaign Development, Social, Mobile Messaging

Stage Stores Back to School campaign was supported by a multi-channel 90s Trivia Campaign. Based on analysis the customer responded well to trivia games and we leveraged this idea to boost engagement and text message opt ins during back to school.

Awards: Nov 2019 Smarties Bronze Award for International Messaging Campaign; Nov 2019 Smarties Bronze Award for North America Messaging Campaign

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